The Why and Who of Clare Maxfield
Someone asked me, “What do you do?” I told them I was an Image Consultant and they asked What’s that?. I said, “I help people to look, act and sound their best.”
And they asked ‘Why?”
I told them that my goal was “To make looking good simple and attainable for Everyone”
And they asked, “Why?”
I told them that people who understand how to dress, act and sound have less to worry about when it comes to their appearance, that they can worry about the stuff that is truly important, not the external motivators but the internal ones.
And they asked ‘Why?”
I said that people worry that they are not looking or sounding the part and miss out on jobs, relationships and other opportunities that they may apply for. Other people may not worry and their lack of education of presentation skills can lead them to be over looked for a promotion.
And they asked, “Why?”
Because we are hard-wired to look for the fittest, the most desirable and an element of your desirability comes through the manner in which we package ourselves. Sad but true.
It was when speaking to a client about how they felt after a session, that the truth was revealed to me of what I do. It finally dawned on me.
I don’t teach people how to dress, how to make introductions, how to move professionally.
I give people the confidence to get up, feel great about their image, which leads to greater success, more opportunities and less stress.
And that is MY WHY.
My Who – I have been fortunate to have a career filled with work that I love. After school I modelled for 4 years, then I became a bookkeeper and then I joined Ansett Airlines of Australia. I loved working as a flight attendant until the day those doors closed in March 2002. I then studied and started my Image Consultancy (Corporate Confidence) in 2002. In the following years, I have written 5 books, trained Image Consultants in many countries including Kazakhstan and received multiple industry awards from my Professional body – Association of Image Consultants International. I am proud to say that includes the distinguished Jane Segerstrom Award for services internationally to our industry. I love presenting, coaching and consulting on all manner of topics that relate to your appearance, behaviour, and communication.
I have been married and divorced and live with my Jack Russell named Pacho. You know my Why, there is so much more to my Who, I look forward to getting to know all of You.
To read what others think of Clare Click here
Don’t forget to follow me on social media as well.
